Advertising - Latest News

Online Casino Crosses Advertising Standards Agency - Online Casino News 7 Jan 2009 at 6:51am Gaming AlertsOnline Casino Crosses Advertising Standards AgencyOnline Casino News, CT - 2 hours ago... context of toughness, and linked it to excessive risk taking and reckless behaviour', said a spokesperson for the Advertising Standards Authority (ASA). ...Ladbrokes's online casino broke advertising rules Reuters UKLadbrokes TV ads banned for linking gambling to reckless behaviour guardian.co.ukOnline casino ad breached rules The Press AssociationFinancial Times - Brand Republicall 22 news articles Iliad, France Telecom CEOs Press Senators to Cut Public TV Tax - Bloomberg 7 Jan 2009 at 5:24am BBC NewsIliad, France Telecom CEOs Press Senators to Cut Public TV TaxBloomberg - 3 hours agoPresident Nicolas Sarkozy proposed a 0.9 percent levy on the telecommunications companies? sales to make up for lost revenue from an advertising ban on ...Is Nicolas Sarkozy really trying to Berlusconise French TV? Telegraph.co.ukStrikes greet Sarkozy's TV reform BBC NewsFrench unions decry TV advertising change ForbesWorld Socialist Web Site - Voice of Americaall 152 news articles US court upholds LA ban on billboards - Los Angeles Times 7 Jan 2009 at 5:03am Los Angeles Business JournalUS court upholds LA ban on billboardsLos Angeles Times, CA - 3 hours agoThe US 9th Circuit Court of Appeals reverses a lower-court ruling, saying the city's 2002 prohibition of outdoor advertising does not violate a sign ...Laurence Tribe Tangles with Los Angeles -- and Loses! LA WeeklyRare Victory: Sign Company Slapped Down By Court CurbedAppeals court upholds LA's billboard ban San Jose Mercury NewsLos Angeles Timesall 33 news articles School district to use online advertising service for job openings - Reno Gazette Journal 7 Jan 2009 at 4:41am School district to use online advertising service for job openingsReno Gazette Journal, NV - 4 hours agoCareerBuilders.com continues to be the advertising venue of choice for Lyon County School District job vacancies. At a total cost of $21085 through ... ADVERTISING: (Business Standard India) 7 Jan 2009 at 12:04am The average growth rate across media to drop by 50 per cent in 2009. Advertising in mediums like magazines and cinema will see a steep decline this year while spends on the outdoor are unlikely to grow. Television and newspapers will see only a marginal growth in ad spends. Ask The Experts: Media 2009 - MSNBC 6 Jan 2009 at 10:59pm Ask The Experts: Media 2009MSNBC - 9 hours agoThis no-cost event features one-on-one sessions with media planning and buying professionals who will answer media and advertising questions to help ...Ask The Experts: Media 2009 International Business Timesall 8 news articles Ladbrokes's online casino broke advertising rules (Reuters via Yahoo! UK & Ireland News) 6 Jan 2009 at 7:21pm Gaming company Ladbrokes breached advertising standards in television commercials for its online casino which showed daredevil characters leaping to their deaths, the advertising regulator said Wednesday. Diller Bearish On ?09 Advertising (Broadcasting and Cable) 6 Jan 2009 at 5:57pm Says Internet advertising is best positioned to thrive or at least hold steady through financial crisis IAC's Diller Sees Cost-Per-Click Ad Revenue Down 5%-7% - CNNMoney.com 6 Jan 2009 at 4:31pm ReutersIAC's Diller Sees Cost-Per-Click Ad Revenue Down 5%-7%CNNMoney.com - 16 hours ago(IACI), said Tuesday he thinks cost-per-click advertising revenue for his Internet media conglomerate are declining at 5% to 7% year-over-year in the midst ...IAC still waiting on price falls for acquisitions Reutersall 11 news articles 'Newsday' Appoints Senior VP/Advertising (Editor & Publisher) 6 Jan 2009 at 3:14pm NEW YORK Lee Jones has been tapped to serve as Newsday's senior vice president of advertising with oversight of all national, major retail and amNY ad sales. Recession raises stakes for Super Bowl advertising - guardian.co.uk 6 Jan 2009 at 1:54pm Tampa TribuneRecession raises stakes for Super Bowl advertisingguardian.co.uk, UK - 19 hours ago"The Super Bowl remains this incredibly unique advertising opportunity because you get all this focus and all this attention and all the PR buzz around it," ...Kellogg School of Management Faculty Available to Discuss Super ... PR Newswire (press release)Super Bowl Marketers Must Gauge Sensitivity Mediapost.comSuper Bowl Visitors' Burning Questions Tampa Tribuneall 57 news articles Atheist advertising campaign to appear on Scottish buses (The Herald) 6 Jan 2009 at 11:52am A £140,000 atheist advertising campaign on buses was launched today with the slogan: "There's probably no God. Now stop worrying and enjoy your life." Atheist advertising bid launched (Paisley Daily Express) 6 Jan 2009 at 11:40am An atheist advertising campaign on buses in Scotland has been launched with the slogan: "There's probably no God. Now stop worrying and enjoy your life." Dallas Pushes for More Video Board Advertising - MSNBC 6 Jan 2009 at 11:00am Dallas Pushes for More Video Board AdvertisingMSNBC - 21 hours agoThe city council is looking to add more video advertising boards and told city staff that the five currently planned for Main Street are not enough. ... BeliefNetworks, Inc. Launches AffinityAgent Advertising ... - MSNBC 6 Jan 2009 at 11:00am BeliefNetworks, Inc. Launches AffinityAgent Advertising ...MSNBC - 21 hours agoUtilizing this technology, BeliefNetworks is able to help a variety of customers in the advertising and publishing world develop relevant ad concepts and ...

Musicians Discover Right Now How to Quickly and Easily Create Streaming Audio and Video Like a Pro

Streaming Audio and Video has always been available to the large corporate sites and techies. Now you can use inexpensive software to produce your own streaming audio or video just like the professionals with no knowledge of programming required. Lets face it when a person comes to your website what would they rather do listen or read.

Hint - You are trying to get people to listen to your music?

Best of all no special servers, monthly fees or additional costs….

With the web surfer becoming much more “web savvy” than they were a year ago, they are expecting not only information, but an entertaining web experience.

Why Add Streaming Audio or Video to Your Website

*Credibility - Anyone can add some text and graphics however music is a very emotive medium and if your visitors can hear samples then you will find they will have a much more positive response. If done properly you can also generate some good sales if that’s what your wanting.

*Auditory - Statistics show that 30% of surfers are auditory and so if you do not have audio then you are loosing out on a lot of traffic.

* Stickability - Our customers have proven that audio has dramatically increased the time people spend on their site. So many people are now able to get traffic to their websites using Pay Per Click advertising however the next main consideration is keeping them there so you get more from your advertising dollar.

* Current Marketplace - is awash with TV and radio programs so people are already used to the concept and are expecting it on websites. With the average computer being multimedia enabled they almost feel dejected if they can not utilize all the functions.

* The Wow Factor - At present only around 5% of sites utilise any form of streaming media so it creates a wow factor and delivers a lot more word of mouth traffic than any other form of web page functions.

* The Online Population - Streamies, those users who watch or listen to streaming online, represent 44% of all Internet users and 27% of Americans overall. By far, streamies are the most valuable consumer group on the Internet. Streaming media consumers are far more interactive, are more oriented to e-commerce and spend more time online compared with Internet users who don’t stream.” (EdisonMedia Study, Jan. 2001)

You do not need any technical ability. The latest programs are so easy to use that anyone can add streaming audio or video to their website and stand out from the crowd.

Marketeers and business people have always known that a well-placed audio stream can increase sales and signups to their products and services. The problem has always been that the average person could not afford the high cost of special servers or programmers to be able to use this technology. This has all changed with Streaming Audio and Video software available on the market today.

Audio's power comes from its ability to engage more of your visitor's senses. The more senses you engage, the easier it will be to effectively communicate. Instead of just reading your words and looking at your picture, you can communicate with your voice or music? and the voices of your clients.

Your site has been sending non-verbal messages for years; now it's time to break free and let it send a message everyone can hear. Adding audio to your website is not only easy to do, it can help you gain the trust of your site's visitors, thus increasing your conversion rate. So stop wasting your time and money, and start getting the sales you may be missing.

By: Quentin Brown